Blog
What Do DUPR and Tinder Have in Common? A Love Affair With Elo
Here’s a riddle: what do pickleball ratings and your old dating life have in common? Answer: both once revolved around an Elo score.
Behind the Influence: How I Stewarded the Top-Ranked Social Handle (Without Even Being a Celebrity)
Back in 2013, the social handle I managed unexpectedly ranked as the most influential among millions of accounts—outranking celebrities, politicians, and even the platform’s own profile. This post shares how it happened, why influence isn’t just about followers or likes, and what today’s marketers can learn from the strategies I used to build organic trust and visibility.
You Don’t Owe Anyone the Rest of the Game
Whether it's basketball or pickleball, if a game stops feeling safe, you have every right to walk away. Here's why quitting isn’t weakness.
Managing Conflict in Pickleball: Why I Don’t Go to the Net
A personal look at how I handle conflict in pickleball tournaments. From net confrontations to mental resets, here's how I protect my focus and peace.
Effective Analytics Without Google
How to use Matomo for HIPAA-compliant analytics without risking patient data.